- Welcome
Sales Academy Ltd is one of the operating companies within The SA Group. The original name, Sales Academy, reflected our desire to achieve and spread the skills of sales excellence. However, over time our fields of activity have increased to cover a wide range of training and development initiatives and we now provide the same spread of excellence but over a broader range of business activities.
As an organisation we have a set of values, which governs how we like to work with our clients.
- We believe that every customer’s business need is unique; therefore we provide bespoke events and do not offer ‘off the shelf’ one size fits all solutions.
- We do not employ trainers; The SA Group uses Associates with senior level experience in their specialist field. We target ourselves to never give any associate more than half of their working years work; hence we can be sure that every consultant has real current sales and business experience and credibility. Sales and business people developing sales and business people.
- We work with clients who believe in ‘Needs Based Relationship Sales’; ‘helping customers to buy the right thing to meet their need in a way that maintains or enhances the relationship’.
- We work with clients who believe in ‘Building Better Business by Building Better Relationships’, internal and external relationships.
- We provide pragmatic; business goal focused development and management support, best practice not flavour of the month.
- We believe that development is more effective when it is close to reality; all of our events begin with the “Why” and “How” then use real world scenarios to ensure the learning is transferred to the workplace.
- We work with clients who see the value of a long-term relationship with their professional supplier; we do not deliver ‘one off’ events that are not part of a business growth strategy.
- All of our programmes include a strong emphasis on positioning and motivation; it is insufficient for staff to know what they are expected to do they need to be motivated to do it.
Get in touch
Post: Sales Academy Limited, The SA Group, PO Box 1723, Milton Keynes, MK17 9ZU Telephone: +44 (0) 1525 290777 Fax: +44 (0) 1525 290776 E-mail: sales@thesagroup.com